NYC Strike Spurs Online Sales
There's one silver lining to the New York City transit strike that has shut down buses and subways, while crippling many businesses. 25.
For New York retailers, which are struggling with lighter crowds since the strike started Tuesday, "this is definitely a way to recoup lost sales that they feel from the transit strike," Tiffany Sale UK said Heather Dougherty, an analyst at Nielsen/NetRatings, an Internet research firm. "Any online retailers would be smart to go after the New York area."
Dougherty said it's hard to gauge the strike's positive effect on online sales, but she believes it's "meaningful."
According to the most recent data from comScore Networks Inc., non-travel online spending during the first 48 days of the holiday season through Dec. 18 totaled $16.34 billion, up 24 percent from the corresponding year-ago period.
Retailers' use of last-minute discounts and free shipping have helped to extend the online shopping season this year. But officials from Toys R Us Inc. And with shoppers procrastinating even later this year than a year ago, stores are counting on the last-minute buyers to jam their stores in the final days.
New York's retail emporiums such as Toys R Us, Bloomingdale's and Macy's have kept their doors open, but the lack of mass transportation, has limited where shoppers can shop, resulting in thin Tiffany Necklaces Sale crowds.
Among the most affected are Tiffany Co., whose flagship store accounts for about 10 percent of the company's total sales, according to Adrianne Shapira, a retail analyst at Goldman Sachs Co.
Besides online shopping, retailers that have a big presence here are also hoping that increased business at their Tiffany Jewellery UK suburban area locations will mitigate the negative impact from the strike. But whether stores will be able to full recoup lost sales remains to be seen.
There's one silver lining to the New York City transit strike that has shut down buses and subways, while crippling many businesses. 25.
For New York retailers, which are struggling with lighter crowds since the strike started Tuesday, "this is definitely a way to recoup lost sales that they feel from the transit strike," Tiffany Sale UK said Heather Dougherty, an analyst at Nielsen/NetRatings, an Internet research firm. "Any online retailers would be smart to go after the New York area."
Dougherty said it's hard to gauge the strike's positive effect on online sales, but she believes it's "meaningful."
According to the most recent data from comScore Networks Inc., non-travel online spending during the first 48 days of the holiday season through Dec. 18 totaled $16.34 billion, up 24 percent from the corresponding year-ago period.
Retailers' use of last-minute discounts and free shipping have helped to extend the online shopping season this year. But officials from Toys R Us Inc. And with shoppers procrastinating even later this year than a year ago, stores are counting on the last-minute buyers to jam their stores in the final days.
New York's retail emporiums such as Toys R Us, Bloomingdale's and Macy's have kept their doors open, but the lack of mass transportation, has limited where shoppers can shop, resulting in thin Tiffany Necklaces Sale crowds.
Among the most affected are Tiffany Co., whose flagship store accounts for about 10 percent of the company's total sales, according to Adrianne Shapira, a retail analyst at Goldman Sachs Co.
Besides online shopping, retailers that have a big presence here are also hoping that increased business at their Tiffany Jewellery UK suburban area locations will mitigate the negative impact from the strike. But whether stores will be able to full recoup lost sales remains to be seen.
No comments:
Post a Comment